Startup work-life balance: The toxicity of busy
“How are things going?” they ask.
How to raise funds for your startup
So you want to raise money for your startup, but you don’t know where to look. One thing is certain—you’ll have plenty of competition. There are many people looking to fund their startups.
The importance of value propositions in your startup – the “why”
As a startup, there are so many facets of your business which are important as you get your company off the ground and competing in the marketplace. You must have a strong product, and understand your market, your customers, and why your product/platform/solution is necessary. Often, we engage with startups who have a great
Surviving technical due diligence as a startup
What does technical due diligence mean for a startup? Technical due diligence is the process of validating the technology assets, risks, and liabilities associated with a startup. A minimum viable product (MVP) is an example of a startup technology asset. Risks often take the form of technical debt, capability gaps, or deficiencies; certain forms of risk may also represent liabilities.
Why your startup needs a budget
You’re a cool startup. You’re moving fast and pivoting as needed. Nothing is written in stone and your team is small enough that you can change direction quickly. What do you need a budget for? Budgets are for big companies with accounting departments and corporate cost codes, not startups, right?
The Startup Work Culture: When to think about your workplace culture
Is your startup still small? Maybe just you and your co-founder, or one or two employees. If so, everything is likely still close knit, with people working well together and communicating easily. Chances are, company culture, mission statements and core values all seem too heavy weight and bureaucratic to talk about just yet.
SaaS Marketing Insights – Interview with Marcus Norman
Our founder and CEO, Jonathan Cogley recently spoke on The Gentleman Style podcast with host Marcus Norman about various insights for B2B SaaS startups, especially during the pandemic. Marcus Norman is a leader and entrepreneur who offers weekly resources for those hoping to improve their finances and relationships. His hit show The Gentleman Style podcast can be found on Spotify, Apple Podcasts,...
What about cybersecurity for your startup?
Startup companies often ask the question: “What is the most critical technical item we should address?” There’s no silver bullet, but cybersecurity comes close Every startup is unique – there’s no single ‘do this first’ action item that fits everyone. But cybersecurity should have a prominent place on your very first to-do list because it’s
A Customer Success Mindset brings Business Success
Having a team customer success mindset is as important to your business success as product development and sales. Here’s the process. Starting a business is challenging and the first areas of focus are typically product development and sales. Once companies have enough customers on the books, they can then justify a Customer Success Manager. Before a Customer Success Department is formed, you can...
Our startup highlights from 2020 and optimism for 2021
Within our first year of business, LogicBoost Labs has successfully signed on 3 portfolio companies, offering the opportunity to help these local startups grow through investment, mentoring, sales, and marketing expertise. Our 2020 mission has been geared towards providing the resources needed to help our startup companies succeed, all while facing the challenges of closed businesses and remote...